ShopFactory is great for Search Engine Optimization, and many shops created with ShopFactory and the products they contain are listed highly in Google search results. But if you want your products also to be listed in the Google Product search results, you have to publish them to the Google Merchant Center with ShopFactory Marketeer.
To upload your products to the Google merchant center, please make sure you have entered enough information about the products in ShopFactory. For example if you have not used unique product identifiers such as catalog numbers or EAN or USP numbers, Google will reject your products.
You can find information on the required fields in the Google Merchant Center here: http://www.google.com/support/merchants/bin/answer.py?answer=188494
To export product data from ShopFactory in the Google XML format, use Marketeer.