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Last month ShopFactory released a sneak peak at some new and powerful features being developed, including: Express Checkout Functions and “Powered by Santu” secure checkout changes we will be releasing.

Over the next few weeks we’ll be introducing some new powerful functions and features to the ShopFactory Total Care Services aimed to help grow your profits. This will be achieved by creating mobile devices friendly online shops, express checkout functions and much more...

eCommerce merchants still have a lot to learn from traditional retailers. It seems that well-known eCommerce sites get away with some usability issues simply because of poor planning.

In today's marketplace, Social Media has become the cornerstone of building a small business. It is true that social media can provide a wealth of new business and growth. But, it's not for everyone.

It’s no secret that product videos can increase sales conversions on your website. If a picture is worth a thousand words, videos are equivalent to a full textbook or novel. The great thing about videos is not only can they demonstrate your product — you can use them for other online marketing to drive traffic to your site.

"Keep it simple” is an important policy you should use when building and maintaining an online store. But, as your online business grows — you will have pages you want to retire, or clean out of the navigation, or delete completely.

Over the years we’ve seen a number of tactics, research, and myths generated by various sources as to why shopping cart abandonment happens. We’ve even seen a number of solution providers who use cart abandonment as a sales push tactic.

Since social marketing has taken off, many companies are re-evaluating what customer service really means. Making your customers feel welcome, responding to their inquiries, and handling their gripes is more important than ever.

Internet business is not even an “arms length” relationship with your customers. That’s why it’s so important to get touchy feely with your customers when you have the opportunity.

Writing a perfect sales pitch is all about presentation. This is the key factor in the final buying decision your customers will make when purchasing from your website.

One of the golden rules in online business is to analyze your competitors. This not only helps you understand them, but gives you valuable insight into how you can compete effectively against them.

Most people will find it hard to earn money in running an online shop. It's not that they necessarily have to fail, they could succeed big time if they really wanted to. But, most people won't.

Are you regularly updating your shop landing pages and products? If you answered “no” to the above, it's time to get cracking!

ShopFactory is a complete online store solution with all the tools you need to get your business going right! With it you can build a professional shop and start selling online in very little time.

ShopFactory 9 with Total Care has one of the largest selections of integrated payment gateways for online merchants. This list continues to grow!

As a ShopFactory eCommerce merchant, you are most likely posting PDFs as product spec sheets or brochures on your website. But many online stores are not utilizing this format to its full potential. The simple fact is: PDF documents are web pages too.

The ShopFactory development team continuously implements new functions and features as it has been doing since it started back in 1995 in line with the rapid evolution of eCommerce.

For the majority of online stores, the holiday shopping season is what makes an entire year’s work pay off.

As any online shop owner you purchase and manage inventory. The prices you pay for the inventory, the quantities you carry and the inventory commitments you make can drastically affect your profits.

Research across the web for various predictions about what's going to be popular in 2013 pointed the way for this article. Check out the top 10 niches predicted to be popular this year.

The not to-do list is often as important as the to-do list. As you begin planning your e-commerce strategy for 2013, consider making these New Year’s anti-resolutions...

By recruiting resellers, you can grow your business exponentially with-out having to do all the work yourself.

For those not mechanically inclined, looking through a toolbox can be overwhelming. It is frustrating when something is broken, and when you’re not sure which tool to use.

Whether you're starting from scratch or revising your “About Us” page — which is in need of a little TLC — you can take it from forgettable to memorable by incorporating these tips.

2013 begins in the shadow of global economic recession. Consumers who are shopping want deals. Could 2013 be the year of the eCommerce voucher codes?